Elon Musk And Twitter: Better To Mars

Buy first, then don't buy - Elon Musk is suddenly no longer interested in Twitter.

It would be enlightening to be able to look inside Elon Musk 's brain. It was only at the end of April that the Tesla boss announced with some euphoria that he wanted to buy Twitter for $44 billion and convert it into a shelter for freedom of expression, including rehabilitating Donald Trump on the platform. Now Musk suddenly wants nothing more to do with it. Officially, he justified his withdrawal from the legally binding takeover agreement as follows: Twitter had not informed him of the exact number of fake and spam accounts on the platform and thus violated his "contractual obligations" . This was explained by his lawyers in a letter to Twitter.

Musk apparently does not believe the network's claims that less than five percent of the 300 million accounts are bots, i.e. not operated by real people. If Musk's claim is correct -- but there's no evidence to support it -- it would scare off advertisers and hurt business. Unless Musk and Twitter come to an agreement, there is a risk of a complicated legal dispute. Because Twitter now wants to force the takeover by Musk in court. For the platform's shareholders, the deal is likely to be the only way to get good money for their shares for the foreseeable future. Musk had offered them $54 a share in April - more than their shares were worth on the stock market at the time. Twitter has hardly made a profit so far and pays zero dividends. So, did Musk just lose interest in Twitter, did he think the takeover would be easier?

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The New York Timesreports that Musk had no idea what to do with Twitter from the start. In addition, internal chats from Twitter employees became public, in which they by no means praised Musk as a savior, but insulted him. "A hearty finger to the board for selling the company to someone who can't get a straight sentence on the platform and who thinks a QAnon candidate is moderate," wrote one staffer. Musk says he recently voted for a Republican in a by-election in his adopted home of Texas who shared hashtags from the QAnon conspiracy cult. It is quite possible that his proximity to the political right, which he has repeatedly hinted at recently, for example by announcing that he would lift Trump's Twitter ban, became too sensitive; that he doesn't want to be a conservative media tycoon like Rupert Murdoch after all. Because Musk has not been noticed as a right-wing hardliner so far. More like a libertarian.

But it is also true: Elon Musk is only an incidental activist. In his first job he is an entrepreneur. And from a business standpoint, the Twitter deal turned out to be a bad deal. The company's price has fallen by around a third since Musk's offer, probably also because of the back and forth surrounding the takeover. 

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At press time on Tuesday, the market value was only 26 billion dollars. The fact that Musk systematically taunted Twitter – for example, he posted a heap of shit emoji under tweets from Twitter boss Parag Agrawal – may not be the result of pubertal behavioral problems, but of a strategy. Their goal: to subsequently lower the price for Twitter. The company's board of directors may even agree to this in order to avoid a protracted legal battle.

So far, Musk himself has only expressed himself in the form of a mysterious meme, a series of images that makes fun of the fact that the platform now has to disclose the number of fake accounts in court. Musk recently dealt in more detail with another topic on the social network: the population of Mars.

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